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Why is your social media marketing campaign not profitable…
Your business is not special. Social media ads work for a lot of businesses and today you will learn if this marketing tool is good or NOT for your business…
If people are looking actively to solve their problems or desires, social media ads are not the best solution.
For example;
If you crash with your car you won’t scroll on social media and you won’t see a tow truck business that runs social media ads.
You will search on google or ask a friend for a tow truck business in your area.
If your sink brakes and you can’t fix it, you will google: “Emergency plumber in Ohio”
If they have an emergency problem or desire then social media is not the best tool to market your services.
If people are problem aware but they don’t need to solve the problem immediately, you can get the attention of your ideal clients and persuade them to buy your service through social media ads.
For example, let’s say that you have a special dental whitening treatment.
Yes some of them will google the problem but most of them will scroll on social media because social media is awesome and trying to solve your problem is hard and boring.
You can get their attention by mentioning their problem, showing your solution and then you can send them to your website so they can book an appointment.
Conclusion - are social media ads a good way to market your service?
Yes, if it's not an emergency.
Read this blog after you read this one: “Why You Must Invest In Social Media Ads?”
And one more thing, if your big competitors are using social media ads, then this method works for them, it should work for you too but you need to learn how to use it.
There are many other factors why your social media ads are not working, maybe you're not targeting your ideal clients with your ad, maybe your ad is written by AI and it sucks.
That’s why if you want to learn how to get the best results from the meta ads for your business, then get my free Ebook that I wrote of business owners that are looking to grow their business…
Halil Bajramoski
LX Marketing Pros
P.S. If you want to learn what we would do to get more clients for your business then fill out the form on our home page forum.
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