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Organic Growth Vs. Paid Ads, Which One Should You Focus On?

Updated: Nov 2

Social media marketing, everyone knows about it and many business owners use it, but…


They are not using it the right way, why? Because they have a lot of work to do in their business, it's time consuming to study the marketing strategies to get more leads or views.


I guess you have some free time if you're reading this blog, that’s why you are going to leverage your free time to grow your business…


If you’re not looking to invest time & effort in learning things about marketing then don’t read this blog instead contact us by clicking <here> and we will tell you what we would do to reach your sales goals.


Should you invest your time in creating content?

Or... 


Should you invest in social media ads?

Usually businesses grow by getting referred. But if you get new clients, more people will referee your services & you’ll grow…


So let’s leverage social media and here's why…


5.17 billion people use social media. Incredible! 


Using this platform to get the attention of your ideal clients will massively impact your business…


YoU NeEd To UnDeRsTaNd ThIs…

If you have a lot of free time, then you should invest it in creating valuable engaging content for your ideal clients. Organic growth.


If you have money on the side which you want to invest in a passive income, you should invest it in your business, not in crypto or gold or real estate.


Getting more clients is the best way to make more money and it’s guaranteed.


What’s the difference between these 2 marketing strategies…


  1. Organic growth

You will invest a lot of time in creating this content and you won’t get immediate results.


I know that writing this blog won’t make me money directly but I am giving you valuable information and you can see that I know what I’m talking about. So eventually if you want to grow your business you will contact me or implement the knowledge in my blogs and grow your business.


There are many strategies to go viral on social media and that’s another topic but the BEST ADVICE THAT I CAN GIVE YOU TO get a lot of followers & views is to…


SPILL THE BEANS.

Don’t gate keep any information, give them everything you know about your product/service for free.


If you read all of my blogs you will be better than 90 percent marketers out there. Why? Because I’m giving you everything so that you can get the best results through social media advertising.


Once you give them all the valuable information, they will be too lazy to implement it and they will need to invest a lot of effort so they will eventually say…“Oh this guy is awesome, he knows what he's talking about and he can help me solve X.”


  1. Paid ads

Social media ads are not a secret but what you're going to learn now will change your view on this opportunity…


What would happen if only people that are most likely to buy your service see your ads? 


With the meta ads manager, not boosting posts… you can show your ad to your ideal clients and by having a solid ad script you can persuade them to contact you and buy your services.


How?...


You know your customers, if you talk to them you know what their interests are.


If you don’t know then go drink a coffee with your favorite customer and let him talk. 


You shut up and ask questions.


You know their age, what their occupation is, what they are watching on social media.


Maybe they are interested in cooking shows, maybe they are frequent travelers… (maybe they don’t use social media which means that you shouldn’t advertise on social media)


Let's say you are a tour guide and you sell history tours. 


Usually women book your services and they are interested in reading books, they are usually rich and graduated to the most expensive colleges and they are from 45 to +65 years old. They have children between 20 to 35.


The more information you have about your ideal client the better.


You can use this information to target these people with the meta ads manager.


YOU DON’T HAVE TO INVEST TIME TO GROW YOUR BRAND, YOU INSTANTLY GET THE ATTENTION OF YOU IDEAL CLIENTS.

That’s the difference.


That’s why I love meta ads. 


Don’t get me wrong. Organic growth it’s such a powerful method but it’s a long term investment.


If I were you I would invest in both because these opportunities are incredible and they will massively impact your growth and if you have someone that knows how to write scripts for the ads, write scripts for the content edit, plan, post, target your ideal clients through meta ads you’ll grow your business for sure…


If you want to know what we could do for you to grow your business then contact us by clicking <here>


Halil Bajramoski,

LX Marketing Pros


P.S if you want to learn how to use meta ads then get my free meta guide <4 easy steps to getting more clients using meta>


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