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I understand why people use the boost tool, it’s easy to use and a lot of people will see your ads for cheap, but it’s the worst modern marketing tool and here’s why...
Meta makes over 100 billion dollars from the ad revenue yearly and that tells us that smart people work for Meta (Facebook & Instagram).
The goal of these smart people is to make as much money as possible for meta. They decided to make an easy to use tool for business owners so they can spend money easily and “get more clients”.
It worked, business owners use this tool and they are reaching thousands of people with their ads. But that’s the problem…
You don’t want thousands of people to see your ad, that’s like trying to sell glasses to blind people. You need the right people to see your offers.
These smart employees also made a complicated version of this marketing tool, it's called “Meta Ads” and it’s designed so you can get the best results from your ads on social media advertising.
But it’s complicated, just look at this…
It’s hard to choose the right options so you can get the best results from these ads.
Meta ads it’s the best marketing tool that ever existed. But why and why should you use it?…
You are able to select a daily budget and expect results the same day. You can’t do that with any other marketing tool. For TV advertising for example you will dump thousands of dollars and you even don’t know if you got any results because you can’t measure the results, with Meta it’s different and that’s why they make +100 billion dollars a year.
Can you get a lot of clients with a budget of 30 dollars a month?...
The coffees that you drink every day are more expensive than your marketing budget, you're investing in the best marketing tool out there, why do you think it’s smart to invest peanuts, they say if you invest peanuts, you get monkeys.
But what’s the difference between meta ads and the boost option?
With the boost option…
You’re limited to only the post types that exist for organic posts
You can’t effectively target a particular audience based on an action you want to take
You can’t add square photos, change customize the headline or description
You can’t run the ad on both Facebook and Instagram
You should be using the Meta ads because you know that everyone today is on Facebook or Instagram. By using this tool the right way, you will be able to get the best results from your marketing!
Contact us by clicking <<here>> if you want to know how we would use Meta to get you clients for your business.
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