Getting and keeping attention is the hardest task for a marketer.
(I told you how to get attention in this blog <Learn to make people stop their thumb and see your ad?>), read that blog first and then come to this one.
Now you’ll learn how to keep their attention.
If you understand how to get the attention of your targeted audience and keep their attention then you're gonna make a lot of money with your ads.
Today I’m going to teach you 4 secret ways to keep the attention of your target audience.
If you want to know what we could do for you to get the best results from your marketing then contact us by clicking <here>...
Let’s dig in…
One of these things it’s not like others.
Imagine it’s 7 pm, you're on a date and you go to a restaurant and a beautiful lady is waiting for you because you're late. The restaurant is luxurious and you show up with crocs and old wrinkled t-shirts.
Everyone wears suits and nice watches and you show up like a homeless dude.
People are going to pay attention to you.
You can use this so people can pay attention to your ad. (you need to be creative with this, I don’t want you to look like a clown, you should look professional.)
That’s why I want you to try to be different from your competition. Try to do something that is creative or maybe even crazy.
To get attention you need to do something crazy, but not too crazy. By doing this and by being different you can hook your viewers & keep their attention.
We are also designed to pay attention to dramatic movement.
Look at this ad…
<Ad of that girl that runs ads to sell marketing course>
She keeps your attention by showing dramatic movement.
Yes, you can stay and talk to the camera, and that will work, but in today's day & age if you use this strategy your ads will perform 10 times better.
If things are really big or small, that gets attention!
If you have a funny midget friend and he records the ad, he would keep the attention of people because people pay attention to big or small things.
These are modern ideas and you need to sit and think how you can implement them to make the creative for your ad, and yes, it’s hard to do that, as I said keeping attention is hard in this day & age. But if you want to do the ad all by yourself you can use these ideas and your creativity to make an awesome ad.
Things that are truly beautiful people pay attention to.
Let’s say you're a massager and you're a male, and you are the owner of your massaging studio.
Let’s say you record an ad where you massage another dudes.
Let’s say you ask your 21-year-old niece to come and record the ad where she massages dudes. She’s attractive.
Which ad would perform better?
The ad of your niece of course because people pay attention to beautiful things.
There are many beautiful things that you can use for your ad, for example, you can massage and show the process. (satisfaction)
If you're a tour guide, you can show a beautiful sunset.
Be creative with these 4 hacks. If you want to know how we would keep the attention of your ideal clients then contact us by <clicking here>.
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